Susana Murphy, founder of Alante Real Estate, talks about how technology levels the playing field and why waiting to be a star in one man's real estate production keeps her up at night ...

If you attended Real Estate Connect NYC in January, then you heard Joanna Lord speak, and if you were like me, you were blown away. Lord gave us a lot of food for thought during her presentation, including the notion of "contributing to your ecosystem." ...

Yesterday, I discussed in some verbosity Doorsteps, a Web-based homebuyer education platform that allows agents to virtually assist new buyers. Well, the company has an app, too, called Swipe ...

"I'm referring, of course, to paper," says the NuOffer chief technology officer and co-founder. "We lose sight of the fact that paper, and the transmission of data through its agency, is a technological marvel. So do I think technology can change the industry? No." ...

Writing content for your blog is just the first step in driving traffic and leads to your real estate website. Without great content promotion, you could be writing for no reason. ...

A multiple listing service system offered by Black Knight Financial Services has snagged the highest satisfaction ratings for the third year in a row in an annual survey of MLS executives by real estate consulting firm Clareity Consulting. Among the ...

When Zillow told New York City-based brokerage CORE in December that the price of “featuring” its listings on the portal in 2015 would be four times what it paid in 2014, the company decided to cancel its ad spend. Instead ...

Ann Bailey has a 20-year history as an admired industry leader helping brokers, franchises and online companies develop and perfect their strategies and execute better. She came up through the MLS side of the business and continues to lead the ...

3-D virtual tour provider Matterport has added new features to its interactive online models that allow prospective buyers to more easily navigate and visualize homes with multiple floors. The enhancements represent one of the latest advancements in 3-D technology, which ...

Pepsi or Coke? It's one of the greatest rivalries in beverage history! Whether it's soft drinks, shampoo or clothing — we all have our favorite brands, and we stick to them. According to "Retention Science," brand loyalty "has very little to do with prices or money, but has everything to do with how your brand is perceived by the consumer." ...